Here’s where Canadians are buying more affordable groceries

The cost of living has been a growing concern in Ontario for quite some time, and nothing is more reflective of the strain on provincial wallets than grocery prices. As inflation continues to impact food costs, many in the province have taken to boycotting big grocery chains like Loblaws.

In response, the analytics organization Leger has released an official report on public opinion surrounding grocery prices and the effectiveness of boycotts. According to the survey, 64 per cent of Canadians feel the pressure of inflation and agree that food costs have significantly increased, especially compared to two years ago. 

The survey also indicates which groups of Canadians are likely to be hit the hardest by inflation when managing food costs. This specific bracket includes 71 per cent of rural Canadians, 74 per cent of Canadian women and 76 per cent of those living in Atlantic Canada. 

As for attitudes toward the causes of inflation, Canadians are a mixed bag, as 29 per cent of Canadians believe that food costs are increasing due to corporate greed, with another 26 per cent believing the global economy is the sole cause.

An additional 20 per cent also believe that mismanagement on behalf of the federal government is responsible. 

Regarding the Loblaws boycott, according to Leger’s data, 70 per cent of surveyed Canadians are aware of the incentive, with 58 per cent supporting it. However, 48 per cent believe it is biased to single out one grocery chain.

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When it comes to top choices for where to Canadians shop as a substitute, Costco and Walmart take the top spot as 40 per cent of surveyed individuals opt to shop at those locations instead of Loblaws

Regarding the boycott’s effectiveness — most Canadians believe not much will occur in the way of change —as 65 per cent of surveyed individuals are certain that nothing will occur as a result of it.