Brampton gets $250,000 in grants for local business looking to go digital

The City of Brampton has received $250,000 in grants for small business owners who want to digitally transform their brands.

The City has been given funds for a two-year Digital Service Squad program from Digital Main Street, allowing businesses to have one-on-one assistance for website setup, Google Business Profiles, photography, social media presence and other upgrades.

Squad members are also trained to help qualified small businesses with the development of their Digital Transformation Plan, and the application process for a $2,500 Digital Transformation Grant.

“Digital Service Squads are the cornerstone of Digital Main Street, with trained specialists meeting with bricks-and-mortar small businesses, at no cost, to help them complete an online assessment, and to introduce them to online training modules designed to build their digital knowledge and skills,” the City said in a release.

Made up of two digital technology specialists, the Digital Service Squad will help bricks-and-mortar businesses across Brampton go digital, building an online brand, attracting clients, and marketing and selling products using digital tools.

The Squad program will be delivered through the Brampton Entrepreneur Centre under the City’s Economic Development Office.

For more information on the Digital Service Squad program visit www.brampton.ca/digitalmainstreet or email [email protected].